Author Archives: Daniel Pop

Blogger, Entrepreneur, and Marketer with more than 5 years of experience in both web and traditional advertising, promotions, events, and campaigns. I have worked on integrated campaigns for clients such as Mobiversal, HoteloPro, Zikyo Solutions, FasttrackIT, Da Vinci Construct&Proiect, Start Image, Appointfix, and Gradinita Americano-Romana Crinul and have been recognized with several awards during these years. I was focused on B2C marketing, although I have done B2B work in the past. Successes included creating a social media and online advertising campaign that generated a lot of clients.

Top 7 Tips For Improving Your TripAdvisor Ranking



Nowadays, online presence is decisive, and TripAdvisor is one of the important players in the hotel industry. Online notoriety should be an important objective for any business taking in consideration that online reviews affect bookings and incomes. Being a small hotel owner, your job is more than administrating your staff. You have to be preoccupied with your image and how guests see you. Did you ever wonder how to improve your TripAdvisor ranking? 1. Respond promptly & professionally I know sometimes it






Top 20 Web Design Mistakes You Might Be Making On Your B&B Website



Nowadays a lot of small hoteliers are making mistakes on their websites that can decrease the number of incoming guests. Most of the times a good website theme is the perfect invitation of accessing the website and then to book a room. In this article, you’ll find a list of the top 20 mistakes and the ways that you can avoid them on your website: 1. Contact number Do you know this simple expression: “Make it Simple”? You need to






Essential Steps In Maintaining The Guest Relationship



The relationship you develop with your guests is more important than everything. With a personal touch, you can improve your guest relationships, increase bookings and earn the loyalty of your guests. For this, we developed few essential steps you should follow in maintaining guest relationships. It’s all about story Your website plays an important role in developing your hotel brand. While you need to incorporate the basic info about your hotel on your website, make sure you also share the story






Essential Tips On How Snapchat Can Help Your Hotel



This article is an opportunity for you to start a new way of promoting. Do you know what is the main characteristic of an opportunity? Let me tell you: Follow trends. I think we are starting to build an idea, right? What are the Social Media Trends now? Did you ever wonder what are the most used social platforms? What I’m going to tell you will shock you the most. I might look young in the picture but trust me.






Top 2016 Ways to Optimize your Twitter Communication



We taught you how to use efficiently Facebook and other Social Media sources but did you ever wondered how to use Twitter? Twitter can be an excellent tool for promoting your business through short messages and fastly shared links and images. It is a great instrument to connect with targeted audience and create interactions with short texts, images and gifs regarding your services or products and regarding the subjects related to your offer. For instance, you sell hotel services so your






Simple Tips On How To Better Manage Your Hotel



Listen! We don’t need to reinvent the wheel. Managing a hotel requires the ability to multitask and at the same time to be flexible. You must be able to switch from customer support to staff management to marketing and other meetings. Are you the manager? Then it’s your job to make sure the customers are happy and safe during their stay at the hotel, which means you’re in charge of how clean the rooms are and how well the facilities






Time Management Tips For Hotel Owners



Running a business such as a hotel is very stressful, especially when you are fully booked or you have to deal with early/late check-ins or have to face damage from guests. Often it feels like there isn’t enough time to do everything, which makes you feel frustrated. In this article, we want to offer you the best time management tools and tips that will help you manage your time better. Stop being workaholic. Check email less One of the biggest






Essential Steps In Starting A Blog For Your Hotel In 2016



How many times did you complain about your hotel website traffic? You are still waiting that someone will find you on internet and book a room… but nobody does that. You are having a nice and shiny web page and that’s it. Websites are a continued effort. The content of your hotel website needs to be dynamic. Where does the traffic come from? This is where a blog comes into play. It must be part of your communication strategy to






20 Owners Of Awarded B&Bs Share Their Secrets To Having Happy Guests



Did you ever wonder what are the main ingredients in having happy customers? You’ll find a lot of tips on Google about how to make your guests happy, but do they actually work? I bet you are tired of hearing the same things: “Build customer loyalty to increase customer satisfaction.” “Avoid making these customer retention mistakes.” “Set customer expectations early.” In this article, you’ll find exactly what you need. We handpicked the best B&Bs from sites like Tripadvisor and asked their






How To Run A Successful Giveaway Contest That Creates Buzz



Social Media is becoming much more popular everyday and you need to be ahead of this trend in order to get the popularity you desire. Everyone loves getting something for free. In fact, one of the reasons why people “Like” a Facebook page is so they can either obtain a discount or win something. Giveaways are the easiest way to gain traffic in a very short amount of time. They tend to generate interest to a large number of people,